In this course, eight selected applied psychology topics closely related to everyday life will be explored. Through the application of knowledge in human factors psychology, consumer behavior, leadership management, personality analysis, criminal behavior, mental health and psychological testing, and interpersonal relationships, the mysteries of applied psychology will be explained and interpreted. Examples include bicycle design trends, consumer purchasing behavior, coin exchange mechanisms in convenience stores, organizational leadership strategies, emotional management, personality traits analysis, and how to cultivate successful workplace and interpersonal relationships. The course will delve into the theories of applied psychology and analyze concepts through practical life experiences.
本次國際班課程以國際推廣為目的，只設置一次測驗作為通過標準，且與一般課程不同，並無發行證書。
The international class curriculum for this session is designed for international promotion purposes, and only one test is set as the passing criterion. It is different from regular courses and does not issue certificates.
Psychology is the scientific study of human nature, analyzing both implicit mental processes and explicit behavioral responses. It encompasses various areas such as cognition, emotion, personality, interpersonal relationships, leadership, and their close connection to daily life, including marriage, consumption, family, and product design. The influence of psychology extends to education, society, science, medicine, biology, and beyond. By exploring and analyzing the behavioral effects generated by psychology, both directly and indirectly impacting individual mental states and explaining individual behavior patterns using brain functioning models, the application of psychology in daily life becomes evident. The objective of this course is to explore the scientific foundation and principles of psychology, examine and analyze individual and social behaviors in everyday life from a psychological perspective, and then raise awareness and change individual mental processes and behavior patterns, ultimately leading to a fulfilling, harmonious, and healthy life.
Teacher Liu Weide
【Service Organization/Title】 Professor, Institute of Technical and Vocational Education, Yunlin University of Science and Technology
【Education】 Ph.D. in Educational Psychology and Counseling, Taiwan Normal University
【Experience】
Currently the director of the General Education Center of Yunlin University of Science and Technology,
Associate Professor and Director of the Counseling Center and Dean of Academic Affairs, General Education Center, Zhongzhou University of Science and Technology
Associate Professor and Director of the Counseling Center, Director of the Institute of Technical and Vocational Education, and Director of the Teacher Training Center of Yunlin University of Science and Technology
Executive Secretary of the Asian Academic Society for Vocational Education and Training (Asian Academic Society for Vocational Education and Training, General Secretary)
Unit 1:心理學原理概述Introduction
Unit 2:人因心理學原理簡介及實例探討Human Factors and Ergonomics
Unit 3:人因心理學原理簡介及實例探討Human Factors and Ergonomics
Unit 4:消費者心理學原理簡介及實例探討Consumer Psychology
Unit 5:組織及領導心理學原理簡介及實例探討Leadership Psychology
Unit 6:性格心理學原理簡介及實例探討Personality Psychology
Unit 7:法律與犯罪心理學原理簡介及實例探討 Law and Criminal Psychology
Unit 8:身心健康與適應心理原理簡介及實例探討Mental Health Psychology
Unit 9:心理測驗與個別特質差異的原理簡介及實例探討Psychological Testing
Unit 10:人際與職場心理的原理簡介及實例探討Human Relationship and Career Psychology
Unit 11:期末作業
Unit 12:Subtitle Indonesia印尼文字幕課程
Unit 13:Exam
The course will cover topics such as human factors engineering and industrial product design, conformity and crowd psychology, consumer behavior models, laws of successful marketing, consumer awareness and psychological principles of advertising marketing, case studies in advertising and marketing psychology, exploration of leadership management phenomena, organizational management strategies, characteristics of successful leaders, human resources management, personality trait analysis, formation and development of personality, factors influencing personality, personality norms and abnormalities, examination of criminal psychology, contextual analysis of deviant behavior development, relationship between law and life, prevention of crime and deviant behavior, psychological exploration of bullying behavior, mental health aspects, emotional management, positive psychology, implementation of community mental health, differences in individual psychological traits, principles of psychological testing, understanding individual traits through psychological testing and diagnostic tools, misconceptions about psychological testing, exploration of interpersonal relationship networks, factors influencing interpersonal relationships, management of successful workplace psychology, job search pitfalls, and theoretical concepts and examples related to all the aforementioned content.
This course does not require any background knowledge and is suitable for learners interested in psychology.
心理學專書
Sternberg, Robert J. (2004). Psychology 4th.C.A. Thomson Wadsworth.
Bekerian, D. A. &Levey, A. B. (2005). Applied Psychology. Oxford.
Cascio, W. F. &Aguinis, H. (2005). Applied Psychology in Human Resource Management. Pearson Prentice Hall.
美國心理學會(American Psychology Association, APA)資源
張春興(1991). 現代心理學。臺北：東華書局。
張春興(2001). 心理學思想的流變。臺北：東華書局。
張春興(2003). 心理學原理。臺北：東華書局。
張春興主編。世紀心理學叢書。東華書局(繁體字版)。浙江教育出版社(簡體字版)。
劉威德, 2016, 當代應用心理學：網路課程以多層次模式教學實務與成效分析--MOOC+SPOC+OCW混合教學設計, 天空家族, 台中市. (ISBN:9789865955847)